Branding • Marketing Strategy • Processes and Operations

I love to work with creative small businesses that want to break out of a marketing lull and connect with their audience in an impactful way. Blending traditional marketing methods and modern media allows for a marketing plan based on a targeted marketing strategy.

What to expect when working with me.

We’re going to talk. You’ll tell me your vision, and I’ll take intensive notes. You’ll let me know where you are in your business journey and what road hazards you’re navigating.

We’ll do a complete brand audit and look at how your business runs and how you run your business. I’ll look at your branding and your brand standards. It’s all intertwined. I want to maximize every inch of your outreach.

We’re going to brainstorm. We’re gonna spitball.

We’ll review your current systems and processes and ensure they serve you properly. We’ll streamline and automate your processes, erase friction points, patch and heal pain points, and make it easy to do business with you.

We’ll create valuable content pertinent to your industry to share with your audience. We’ll write copy and create imagery that can’t be ignored.

We’ll also explore unconventional ways to dazzle and delight. We’ll walk through each touchpoint of the audience experience and identify where we can add excitement.

We’ll map out your action items and build a plan to make money.

Small businesses tend to run their marketing in real-time, meaning they put together a plan right before they want to execute it. In some instances, that sort of planning can work. However, it’s not sustainable.

Let’s create a plan that excites your audience to see you pop up in their feed or inbox and allows you to continue growing your business.

What We’ll Do Together

Marketing for the year can feel overwhelming. Sometimes, planning far in advance leaves little room for flexibility and change. When you make a master plan and go through the steps in advance to put that plan in motion, you can make real-time additions and market-conscious pivots with little disruption to the overall strategy set in place.

Working together, we’ll create a master plan by examining every piece of information we can find about your business, market trends, and the success of past marketing campaigns. We’ll look at your social media presence, email campaigns, and website–everything available to help us streamline the brand and its touchpoints with your audience.

From that master plan, we’ll break down goals piece by piece until we’re left with everyday action items you can complete to create a thoughtful, well-rounded, and impactful marketing plan.

It feels like a lot, I know. But once you begin working ON your business instead of IN your business and make conscious efforts to understand how your business operates, the action items get easier. You may even be able to outsource that work to free up even more time to plan, strategize, and research to elevate your brand.

More Ways to Work Together.